Stories are an inherent part of human life. We survive & thrive on stories. It is the bridge that eliminates the gaps between the past, present and future while connecting us to each other....
In the constant search for successful advertising & marketing strategies, we’ve brought you a volatile subject for you this time. If done correctly, the possibility of reaching new heights in this campaign is endless....
The best way to learn about marketing is not always to focus on things you should do, but sometimes to learn things you should not. Today’s blog topic is one such thing that you should absolutely avoid in your marketing strategy lest your business...
Digital Marketing is running at an all-time high with more and more marketers, brands & audiences getting interested in it. The ever-evolving market has given birth to so many possibilities, there is something for everyone in it....
Cricket & Cinema are the two bonding pillars that bind Indians and eliminate all barriers of discrimination. Well, cinema can be subjective and often falls under the radar of scrutiny from the audience. But cricket is the epitome of unity. The ICC Cricket World...
India is the 2nd largest country in the world & perhaps the largest market in advertising & marketing. With so many great innovative ads, India has truly paved the way for the future of advertising. But in this huge market, they are bound to...
The advertising & marketing world is constantly evolving with new ideas trying to lure in new consumers. But people are evolving as well. They have become very efficient in ignoring advertising content....
New brands often find themselves in a soup while choosing the right marketing strategy according to their specific requirements. It’s confusing, time-consuming and feels like running aimlessly in the dark if you know very little about it. ...
Are you on a constant lookout for marketing strategies to innovate and elevate your brand?...
A few days ago, during my umpteenth scrolling on social media, I saw a new Telugu ad for ThumsUp featuring their iconic Toofani style and the trending style icon Vijay Deverakonda. I liked the fact that a national brand focussed on regional marketing, that...