AI Era in Political Advertising
1 May 2024
The emergence of AI or Artificial Intelligence in Indian elections signals a significant shift in political advertising. Social media and...
Blog
Unleashing the Power of AI in Marketing: A Guide to Using ChatGPT Effectively
23 Apr 2024
In today's fast-paced digital landscape, marketers are always looking for innovative tools to gain a competitive edge. ...
The Perfect Blend: OOH Advertising and Experiential Marketing for Brand Success
10 Mar 2024
Remember the last time an ad stopped you dead in your tracks, not with annoyance, but with genuine intrigue? In...
Mastering the Art of Online Canvassing in 2024 Elections
22 Feb 2024
Namaste, digital India! The 2024 general elections are upon us, and with them comes the crucial art of canvassing –...
Marketing Gimmicks: How Far is Too Far?
13 Feb 2024
In the ever-evolving landscape of marketing, where attention is the currency, brands are constantly pushing the boundaries to stand out....
From Storefronts to Screens: Navigating the Retail Marketing Labyrinth in 2024
5 Feb 2024
Remember the days when Diwali meant haggling with aunties over sarees at Chandni Chowk or Christmas shopping sprees at South...